Tadfin simplifies loan applications with conversational AI

Client

Tadfin

Date

2021

Solution

Loan application

Integrations

Cloud Hosting, 
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Growth in leads generated (%)

0

X ROI in 6 months

0

Average customer experience rating (out of 5)

Client overview.

Tadfin offers a safe and secure online environment where users can view full credit reports as well as access a range of financial products including small loans, insurance, tax and legal services, and more.

The challenge
Tadfin's goal was to increase revenue for its small loans product. To achieve this goal, the Tadfin team aimed to steer away from complexity and deliver an easy, quick and almost effortless loan application solution for users to access 24/7.
How we helped
FCB.ai launched a conversational AI solution called Thembeka to help users apply for small loans. This easy application process significantly boosted Tadfin's applications for loans leading to increased customer acquisition, increased revenue and higher customer satisfaction levels.
The outcome
Over a 6 month period, the FCB.ai loan application solution produced 433% growth in the leads generated for Tadfin. We also optimised the journey for loan applications to deliver an exceptional customer experience, whereby, on average, customers rated the solution 4.2 out 5 stars. Our relationship with Tadfin is going from strength to strength as we continue to optimise performance and drive strong engagement, completion and results.

I would definitely recommend FCB.ai to any company who wants to go the bot route for improving customer service and engaging with customers in a highly innovative and leading-edge manner. Their work ethic, problem solving skills and innovative solutions to business problems are world class and they are a pleasure to do business with.

Gerrie Esterhuizen, Managing Director at TADFIN

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