NCCF launches a first-of-its-kind conversational AI solution
Client
NCCFDate
2021Solution
End-to-end donationsIntegrations
Payment,
Cloud Hosting,
0
Engagement rate (%)
0
Completion rate (%)
0
Donation rate (%)
Client overview.
The Nashua Children’s Charity Foundation (NCCF) aims to make a difference to children in need, and the dedicated, hardworking staff that looks after them.
The challenge
The NCCF raises donations in the form of time, groceries, goods, or funds. Due to Covid-19, the charity could no longer do its regular events and activations to raise the donations it needed to fully support all of its charities. Thus is needed some digital support.
How we helped
FCB.ai developed a first-of-its-kind, end-to-end conversational-AI donation solution for the NCCF known as NASH. The solution enables prospective donors to choose whether they would like to donate money, goods, or their time by engaging with NASH and completing a few simple, user-friendly steps. Furthermore, we teamed up with Ozow, to integrate a powerful payment solution to enhance fund donations.
The outcome
NASH (the avatar we created for the Nashua Children's Charity Foundation solution) is fast-becoming an icon for the NCCF with a real-life mascot and pay-off line "Become a NASH-inal Hero". In just 10 months, this inspirational end-to-end donation solution has achieved a 35.53% engagement rate, a 23.02% completion rate, and a 15.88% donation rate. We continue to build and support the NCCF solution so it can help many children in need.
This unique donations solution comes at a time of great uncertainty, and shows that through collaboration, we can always find a way to make South Africa a better place for our future leaders.
HELEN FRASER, OPERATIONS DIRECTOR AT THE NCCF
Success stories.
SHARING THE SUCCESS STORIES OF OUR CLIENTS
